Hospitality Softnet Inc

HSI_1012 Using LinkedIn as a Sales Resource

This course is designed to educate your team on how to set up and use LinkedIn in an effective manner to get results. This resource can be a valuable tool to a sales person when they are properly prepared with a good foundation to set the stage for success. It provides insight on the following: 

•Setting up an effective profile The Do’s and Dont’s of creating your profile How to build a good network Resources available in LinkedIn to build your connections 
•The importance of the second and third degree connections How to use your network to generate leads and to use when pursuing potential prospects 
•The Group function and how to use this function as a resource. Use of a Company Page, what it is and how to set up an effective on
Social networking is becoming more and more popular in the business environment. One of these resources is LinkedIn. This is becoming a very effective marketing tool in social networking in order to uncover prospects and build relationships. It also helps increase your visibility as a sales person, and a hotel. This visibility and strong relationships and prospects are the foundation of a successful sales effort. This course is designed to educate your team on how to use LinkedIn as a sales resource to get results. In this course you will learn how to set up an effective profile, which is critical to using this tool effectively. It will also provide you with great information on how to build a great network of connections, which is the second necessary component in order to gain results from LinkedIn. You will learn how to use your network to generate leads, as well as how to pursue potential prospects. Insight and great tips are included on the Group function and how to use this function as a sales resource. Also addressed is the use of a Company Page, what it is and how to set up an effective one. There are many tips and ideas on how to set the stage to make this resource a valuable tool to a sales person and to help set the stage for success.